Centuary Mattresses launches ‘The Hybrid Collection’
Centuary Mattresses – one of India’s leading mattress brand announced the launch of ‘The Hybrid Collection’, this luxury mattress range offers superior quality with the luxury in stylish designs. This launch marks the entry of Centuary Mattresses into the luxury segment category with the latest range targeting the niche customers demanding high quality product. Centuary Mattresses which is growing consistently at the rate of 30% expects this product line to contribute around 5% of revenues this year.
Speaking on the occasion, UttamMalani, Executive Director, Centuary Mattresses said, “As we continue our growth journey, The Hybrid Collection launch marks our entry into the luxury segment. Not only this product line will enable an incremental addition to our growth each year, it also positions us uniquely in that segment due to the superior product configuration, introduction of Micro Spring and innovative design.”
‘The Hybrid Collection’ is a technologically superior mattress that uses a combination of layers to ensure that customers derive the benefits of comfort, ergonomics, design and aesthetics. Based on Centuary’sUlti-Matt technology, this product line ensures the right spine & back support offering a perfect sleeping experience.
The multiple layers of foams in the ‘The Hybrid Collection’ includes Green Gel Foam to ensure the optimum sleep temperature, Memory Foam to retain the shape of the body and provide maximum comfort and Contour Cut Foam to provide the best design.