Greystar Expands European Platform in France
Greystar, the global rental housing leader, is announcing the launch of a vertically integrated platform in France to acquire and develop purpose-built student accommodation and rental housing.
To support this move into France, Greystar is opening an office in Paris under the leadership of Hideki Kurata.
The new France office forms a key part of Greystar’s continued European expansion program, which is geared towards positioning the company as the leading provider and operator of rental housing in all major European cities. This growth strategy includes offices in London, the Netherlands, in Frankfurt, Barcelona and Madrid in combination with the acquisition of RESA, the largest student housing operator in Spain in 2017.
Greystar’s strategy for France is initially focused on Paris, prioritizing student accommodation and targeting development opportunities and the acquisition of operational assets and platforms.
In addition to student housing, Greystar is also committed to developing a multifamily platform in France. Multifamily, a residential asset class common in Germany, the United States and Japan, offers purpose-designed rental housing at scale for people at different life stages, including young professionals, families and older people. It is a type of development typically associated with high levels of on-site service and resident amenity.